eCommerce Archive

Cart abandonment is one of those metrics that looks bad in analytics and feels worse when you understand what it actually means. A customer found your store, chose a product, added it to their cart, and then stopped. The most common reason isn’t price, it’s the checkout itself. Research consistently shows that roughly one in …

Most PrestaShop store owners assume their contact form works because it’s there. It loads, it has fields, and customers can technically submit it. That assumption is costing some of them queries they never even knew they were missing. The native PrestaShop contact form ships with four fields: subject, email address, an optional file attachment, and …

Over 49% of customers will switch to a competitor after just one poor experience. Most of them will not tell you what went wrong; they will just leave. A customer satisfaction survey gives those customers a channel to tell exactly what went wrong. Setting up a satisfaction survey in PrestaShop does not require a developer …

Checkout abandonment in Prestashop happens primarily because the default multi-step checkout creates unnecessary friction. Store owners can overcome this by switching to a Prestashop one-page checkout solution,  combining billing, shipping, payment, and order or review information into a single, fast interface that keeps customers moving toward purchase. Why does checkout abandonment happen in Prestashop? Getting …

Imagine this: a shopper adds items to their cart and proceeds to checkout. Then, frustration sets in. Multiple pages load slowly, forms demand endless details, and proofs and customers are gone. Studies show that 70% of online carts get abandoned before purchase, costing e-commerce stores billions each year. That’s where the PrestaShop One Page Checkout …

Most online retailers recognize that relying on a single traffic source limits growth potential. Google Shopping drives substantial product sales for e-commerce businesses, but OpenCart merchants often skip it because the setup looks complicated. Between configuring API connections, formatting product feeds correctly, and keeping everything synchronized, it’s easy to see why store owners put it …

New Release As of 28th January 2026 The new release of the PrestaShop AI Chatbot module is now live on Prestashop Addons and Knowband, enhanced with a new feature. This new version update in Live AI Chatbot includes transparent, detailed Chat Logs, Chatbot Availability Scheduling of days and hours, and an IP Blocking feature for …